Week 9: May 9, 2016
AD ONE
Unifier
SpotCheck Score
AD TWO
Harassment
SpotCheck Score
Engagement
Likes
Engagement
Likes
![](https://cdn.vanderbilt.edu/vu-URL/wp-content/uploads/sites/121/2016/05/19152739/Unifier.jpg)
![](https://cdn.vanderbilt.edu/vu-URL/wp-content/uploads/sites/121/2016/05/19152739/Eldridge.jpg)
The blue lines present the real time ratings of the moments in the ad people liked as they were watching it. The more people like a moment the higher the blue line goes. The gold lines present the moments people disliked. The lower the line, the greater the number of people who didn’t like that particular moment in the ad.
Quality
- Run It A Lot 37%
Quality
- Run It A Lot 25%
%
Happy
%
Angry
%
Hopeful
%
Worried
%
Happy
%
Angry
%
Hopeful
%
Worried
- FAIR 42%
- NEGATIVE 62%
- MEMORABLE 52%
- TRUTHFUL 41%
- FAIR 39%
- NEGATIVE 73%
- MEMORABLE 51%
- TRUTHFUL 59%
![](https://cdn.vanderbilt.edu/vu-URL/wp-content/uploads/sites/121/2016/03/19152847/USA-Border.png)
Viewed Ad One
View Republican Party:
- Favorable 25%
- Unfavorable 58%
View Democratic Party:
- Favorable 39%
- Unfavorable 50%
%
Our best days are in the past
Grading our Democracy
View Hillary Clinton:
- Favorable 39%
- Unfavorable 51%
View Donald Trump:
- Favorable 38%
- Unfavorable 51%
View Connor Eldridge:
- Favorable 33%
- Unfavorable 31%
Viewed neither ad
View Republican Party:
- Favorable 21%
- Unfavorable 61%
View Democratic Party:
- Favorable 35%
- Unfavorable 47%
%
Our best days are in the past
Grading our Democracy
View Hillary Clinton:
- Favorable 35%
- Unfavorable 57%
View Donald Trump:
- Favorable 27%
- Unfavorable 61%
View Connor Eldridge:
- Favorable 12%
- Unfavorable 42%
Viewed Ad Two
View Republican Party:
- Favorable 25%
- Unfavorable 58%
View Democratic Party:
- Favorable 37%
- Unfavorable 48%
%
Our best days are in the past
Grading our Democracy
View Hillary Clinton:
- Favorable 39%
- Unfavorable 49%
View Donald Trump:
- Favorable 33%
- Unfavorable 58%
View Connor Eldridge:
- Favorable 20%
- Unfavorable 34%